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About

A firm defined by certified expertise.

Certifications held across the staff, a seat on the Florida Water Star Technical Advisory Committee since 2008, and the Florida Irrigation Society’s 2022 Water Conservation Award.

Foundation

The career that became the firm.

The philosophy of Insight Irrigation is a direct result of its founder's career. Aaron Smith began in 1981, learning the irrigation business from the ground up alongside his father, Ron Smith, an irrigation contractor in Lake County, Florida. That hands-on foundation was forged further as a mechanic in the United States Air Force, where he built a working understanding of the hydraulics, electrical systems, and computer controls that underpin modern irrigation.

After the Air Force his path led into technical design — Head of Irrigation Design at an engineering firm, then director of technical services at a national irrigation consulting firm. Insight Irrigation was founded in 2011 to close the gap between design theory and field reality, a principle the firm has since backed with its certification record and, more recently, with the platforms our clients' operations now run on.

Ron Smith and his son Aaron Smith at an early Insight Irrigation trade show booth, company banner overhead
Early days Ron and Aaron Smith
The team

A team, not a founder.

Water managers share an on-duty rotation, so no site depends on one person. Our own technicians do the controller-to-valve field work. Across the staff: eleven Irrigation Association certifications.

  • Aaron Smith, CPIC, Principal, Insight Irrigation Aaron Smith, CPIC Principal

    Water manager of record and compliance lead. In irrigation since 1981.

  • Tyler Salas, CIT, CLIA, Monitoring Operations Manager, Insight Irrigation Tyler Salas, CIT, CLIA Monitoring Operations Manager

    Runs 24/7 monitoring and the on-duty water manager rotation.

  • Dean DeLong, Service Manager, Insight Irrigation Dean DeLong Service Manager

    Leads field service. Twenty years in surveying, GIS and civil design, nine of them at Lake County Public Works.

  • Matt Crowley, Senior Field Technician, Insight Irrigation Matt Crowley Senior Field Technician

    Ten years of Florida irrigation service. Leads field response on central control, decoder and sensor faults.

  • Mike Pecorini, FWSAP, IT Systems Engineer, Insight Irrigation Mike Pecorini, FWSAP IT Systems Engineer

    Servers, hosting, security and daily backups for the monitoring platform.

  • Terrence Ross, Field Technician, Insight Irrigation Terrence Ross Field Technician

    Controller-to-valve field work and utility locating.

  • Justin Diaz, Field Technician, Insight Irrigation Justin Diaz Field Technician

    Controller-to-valve field work and repair.

Insight Irrigation field, monitoring and IT staff standing in front of six company service trucks
Field, monitoring and IT staff with part of the service fleet · October 2026
Also on the team

Water managers on the on-duty rotation, including Kyle Smith, CIT, CLIA; monitoring technicians, account managers and an AMI metering specialist — with engineering and landscape architecture partners when a seal is required.

Credentials

Credentials you can check.

The founder’s certifications are listed below, each verifiable with the body that issued it. Across the staff, Insight holds eleven Irrigation Association certifications.

Irrigation Association
  • CID — Certified Irrigation Designer: Commercial (2005), Residential and Golf (2006).
  • CLIA — Certified Landscape Irrigation Auditor, qualified to evaluate existing systems for efficiency and performance.
  • CGIA — Certified Golf Irrigation Auditor, specialised in complex golf course systems.
  • CIC — Certified Irrigation Contractor.
  • CLWM — Certified Landscape Water Manager.
Industry and state
  • Florida Certified Irrigation Specialty Contractor — SCC131151869, a statewide certification.
  • CPIC — Certified Professional Irrigation Consultant, American Society of Irrigation Consultants (ASIC). ASIC admits independent consultants only after verifying their experience, training and track record.
  • Manufacturer training — including Rain Bird Academy Maxicom² Hardware Short Course (2005), Hunter and Baseline.
  • EPA WaterSense Partner — recognised for promoting water-efficient products and services.
  • Florida Water Star Accredited Professional — Florida-specific conservation and landscape practice.
Recognition and record
  • Florida Irrigation Society 2022 Water Conservation Award — the top award in the residential water conservation project category, presented at the 2022 Florida Water Summit for projects from Jupiter to Daytona Beach that cut irrigation water use by as much as 50 percent. FIS press release (PDF)
  • Florida Water Star Technical Advisory Committee — serving since 2008, most recently reviewing the program’s Silver and commercial certification criteria.
  • Owner’s authorized agent before all four Florida water management districts — NWFWMD, SFWMD, SJRWMD and SWFWMD.
  • Recent district outcomes — two SWFWMD watering-schedule variances granted by District order (July and September 2026); an SFWMD water use permit renewal issued with a ten-year term (April 2026).
  • Rain Bird Maxicom since 2005 — central control design, GPS and radar as-builts, daily central monitoring, CCU and controller repair, and in-place conversion to modern control.
  • Published case study — Hoover Pumping Systems on Insight’s water management work.
Across the firm

This is not one person's credential wall. Every member of the team holds certifications relevant to their role, so from planning through diagnostics the work is handled by qualified people rather than delegated down.

Start here

Put the credentials to work.

If you are weighing whether an independent consultant is worth it, ask us what we would look at first on your property.

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